Q. What are some tips for helping and educating buyers in a slow and falling market, while still keeping their experience as positive as possible? – Nikki Horner, Willow Tree Realty
A. Working in a market such as Perth in Western Australia can be challenging as the market slowed down recently, and managing the vendor’s expectations is critical to still provide a positive experience. Begin by being empathetic, as this will help you stand out from the other dozen salespeople. [...]
The sessions started off with Scott Harris who set the scene for the two days by telling the 4,500 agents that they needed to stop thinking that rules were made to be broken.
Lesson 1: Play by the rules
“You do have to play by the rules – otherwise there are always consequences,” he said. Brush your teeth every day if you don’t want decay, do the exercise if you want to feel good and keep the weight off, do the cold [...]
A s I have said and written many times, the question remains: who is our customer? Most agents believe their customer is their current vendor and/or buyer. Some extend further and say ‘all the people in my database’.
In my opinion, everyone who owns a home in our communities is our customer. Many agents take a myopic view of how they influence their customers. My belief is that to be effective in the future we have to build what I refer to as an ecosystem. What do [...]
But how can you use it to your best advantage? And how can you get a jump start on your competition before the busiest time on the property sales calendar?
By being ACE: Authentic, Clear and Engaging.
All the practice you put in now will build your confidence come Spring, and videoing and live posts will become second nature to you.
Authentic – be yourself and show [...]
There’s no doubt that a strong, modern brand is imperative to making an impact in your marketplace. Your brand requires not only a memorable name and easily identifiable logo but clear and consistent brand messaging through design, imagery and tone of voice. You must also maintain an awareness of the impact your brand makes across every single customer touch [...]
Choose The Right Company
The moving company that your clients choose to provide their removals service has an enormous responsibility, and plays a huge role when it comes to making their move stressful. They are quite literally in charge of moving your clients’ entire life from one space to another. [...]