Elite Agent

  • In a recent case brought in front of the Supreme Court of Queensland, the Court had cause to consider whether a Deed of Settlement and Release entered into between two parties could be set aside for fraud. The parties to the Deed were an employer and their employee. The employee was the office manager, who had been responsible for managing…

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  • Barbara Corcoran will be speaking at AREC 2019 on the Gold Coast. For more information and tickets visit arecconference.com.

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  • With 300 offices worldwide, international real estate agency Fine & Country have opened a new office in Perth, WA. The company has won the award for the Best International Estate Agency Marketing for five consecutive years at the International Property Awards. The new office will reportedly take advantage of Fine & Country’s award-winning marketing service as well as the global referral…

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  • Understanding the keyword research process is key to earn a high ranking on search engine pages, especially with users relying on Google for their queries. Keyword research is the process of discovering the specific words and phrases potential customers are typing into search engines to find agencies in your area. This requires you to research actual search terms into Google…

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  • Q. How can I increase my listing conversion? – Henry Burgoyne, Capital One Real Estate When your potential seller hires you, what are they actually buying? Ultimately, in this market, they are buying certainty. In a market where they are seeing heaps of uncertainty and negativity, every human needs to feel some level of certainty. So how can you demonstrate certainty…

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  • In 2017, the Macquarie Residential Real Estate Benchmarking Report found the national average commission had slid from 2.6 per cent in 2009 to 2.18 per cent in 2016. Meanwhile, agencies were ‘looking to get more value from their investment in salespeople’. How can I help you? As a second-generation real estate agent who has experience building both franchise agencies and…

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  • What was your first job? I started my first job at the age of 14 working in a supermarket; packing shelves, cleaning the floors and assisting customers. It taught me time management and the importance of a high level of product knowledge. Fitting in school, representative rugby and working each afternoon was a balance, which taught me to prioritise. What’s…

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  • It’s all about understanding what your potential buyers look like. And then putting the right information in front of them at the right time. That is the clear message from Ben Auchettl, who keenly watches enough facts and stats direct from the realestate.com.au platform to understand what branding and advertising strategies are working right now. And, he says, it’s being…

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  • Kylie Walsh puts a different spin on the old saying, ‘You can’t have it all’. A dedicated voice for women in the real estate industry, the DiJONES general manager was recognised as the Most Influential Woman in Property at the AREA Excellence Awards late last year. Like many female role models before her, including Oprah Winfrey, Ita Buttrose and Madeleine…

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  • Through the strong part of the cycle, it was a fairly easy task to look forward and feel energised and excited about what was inevitably about to happen: solid numbers through opens, bucketloads of enquiry, plenty of offers. Vendors not always but often had their expectations on price exceeded. The world of real estate seemed relatively simple and you know…

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  • As an award-winning property manager at Wiseberry Heritage on the NSW Central Coast, Shaye Wallis has learnt how important it is to celebrate the wins and live in the moment. What was your first job? My first job was at McDonald’s, which taught me that everyone begins at the same starting line. What has been the best thing to happen…

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  • It’s that time of year again; the holiday break is a distant memory and our focus shifts to hustling hard and chasing sales targets. But there’s no point focusing on your goals if the things surrounding you in your business are holding you back. Having your tech audited and analysed early in the year can not only save you a…

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  • What can you tell us about Artspeed Evo? Artspeed Evo will revolutionise the way agencies tackle their marketing. The dynamic elastic templates reduce the number of artwork templates for most brands by typically 90 per cent. Think about that for a second. Most brands require hundreds and sometimes more than a thousand templates to deal with their supplier network. But…

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  • From her newly opened agency in Nedlands, WA, Michelle Kerr says she never expected to become a real estate agent. Rather, it was a career she fell into that ultimately saw her thrive. “I had a long history of property development and renovations,” Michelle explains. “I enjoyed 15 years of buying and selling, and saw the best and the worst…

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