EPM: BD & Growth

  • Cast your mind back forty years to the real estate industry of 1978 in Australia. Being a relatively youthful industry, you might not remember the ‘bad old days’. They were light years from the profession we know and enjoy today. Whilst some things remain the same about success in real estate – prospecting must be part of every day, timely…

    Read More »
  • Over the last few months, I have been visiting offices to conduct coaching sessions where agents have allowed me to observe their phone prospecting. While sitting on the sidelines, I found a common trend that makes these sessions more difficult than they need to be, and passed along my tips to ensure the best possible result on future calls. Do you…

    Read More »
  • Property management is a people business, best suited to those natural problem-solvers with a positive disposition and a flair for collaboration. But what happens when you do your very best time and again, yet find your days disturbed by an aggressive landlord who is impossible to please? Many principals are loathe to ‘sack’ a landlord – even if their behaviour is…

    Read More »
  • “You don’t know what you don’t know.” It might sound like an off-hand statement, but it is really at the heart of why real estate professionals should partner with an insurance broker to help them protect their businesses. The risks facing real estate businesses are diverse and insurance can be complex, which is why engaging the services of a broker who…

    Read More »
  • Going into offices and discussing ways you can encourage the team to get on board with the rent roll growth plan is a part of my business that I really enjoy. These visits allow me to speak with the different departments and get their feedback on how things are run. Recently, a comment was made to me describing property management departments…

    Read More »
  • From financial goals to client satisfaction, here is your cheat sheet for setting team KPIs. When it comes to setting goals and KPIs, the sales side of real estate practice is familiar with the process – successful at it, even. To be fair, goal-setting in sales departments is a streamlined deal in comparison to the complexities of property management. My…

    Read More »
  • WHEN IT COMES TO INCREASING income into property management departments, the industry can be its own worst enemy. Often sales-focused principals apply a volume mentality to their rent roll asset, chasing relentless growth because they believe bigger rent rolls are the only way of increasing their overall bottom line. But a focus on value-adding could be a better way to…

    Read More »
  • Referral partners can make your job as a BDM a whole lot easier, but where do you find them? Business Development expert Tara Bradbury tackles the tricky subject of asking for referrals from local businesses. The most common question I get asked is, “What is the fastest way to grow the rent roll?” To be honest, if I could wave…

    Read More »
  • What can we learn from past performance? Often when looking forward we forget to take the lessons from the past. Reviewing your people, processes and systems is a great way to understand what does and doesn’t work for you, and will put you in a strong position for growth in the year ahead. Here’s are my eight simple steps to review…

    Read More »
  • Nothing creates a feeling of defeat as much as setting unrealistic expectations for ourselves does. Few BDMs are aware of how they often set themselves up to fail by developing unattainable goals; losing themselves in a cycle of disappointment and negative self-talk. But fortunately, there is another way, says Tara Bradbury. WHAT IS fascinating about the phenomenon of unrealistic goal…

    Read More »
  • When you put your best foot forward and position a property correctly, tenanting it over the holidays can come with a whole host of added benefits. Here are my top three reasons as to why Christmas is one of the best times to market a rental property. The timing is right Not only are most potential tenants on holidays by…

    Read More »
  • Selling a rent roll can happen for a number of reasons, and can be due to unforeseen circumstances that take people by surprise. When this happens, tidying things up – if they have not been looked after – is often not a quick process. Not only that, for a potential buyer who is in a position to choose, viewing your…

    Read More »
  • The future growth of your rent roll is a simple phone call away – but just picking up the phone and ‘chatting’ is not going to do it, as Tara Bradbury explains. The old saying ‘time is money’ is very true when you are working at keeping the relationship strong with your client. If you don’t follow up at least…

    Read More »
  • Do you go to work and do the necessary to take home a regular paycheck at the end of the week? Or are you goal-oriented, performance-based and passion-driven? When you are passionate about a career as a BDM, it shows as you build long-lasting relationships that will take you far beyond what others consider the daily grind. I believe a…

    Read More »
Close
Close