The psychology of pricing – why more buyers don’t always mean a better sale
New research is challenging long-held assumptions about real estate pricing, revealing how asking prices influence buyer behaviour, shape perceptions of value and potentially affect the final sale result.
Large block, targeted buyers: Kartavya Thakkar sells Tarneit home before auction
Kartavya Thakkar used targeted social advertising and a busy inspection schedule to turn a long-listed Tarneit house into an unconditional pre-auction sale.
Coming soon campaign connects Mount Eliza property with the right buyer in a week
Vicki Sayers used a database-first coming soon campaign to connect a dated but spacious Mount Eliza house in…
Elite Agent Insiders can now have their own Front Page at yourname.eliteagent.au
All Elite Agent Insiders can now have their own Front Page, a website in their own name with…
Trust built as buyer returns as seller, setting Woongarrah street record with Daniel Grech
Daniel Grech's multi-channel marketing strategy attracted 12 buyers and six offers for a Woongarrah family home, with competitive…
Sharehouse tenancy rules are overdue for an update, researcher says
A Swinburne study of sharehouse renters argues current regulations don't fit shared living, with the ACT's reforms offered as a possible model for the rest of Australia.
Rental boom shifts back to capital cities as regional growth loses momentum
Capital city rents are rising more than twice as fast as those in regional Australia, as new data reveals a widening divide in rental growth despite improving availability.
$49,500 warning as NSW tightens rental rules for agents
New laws will overhaul rental applications, restrict the personal information agents can collect and introduce penalties of up to $49,500 for privacy breaches and $22,000 for undisclosed altered property images.
Can you teach trust? John Cunningham on hiring good people
A confident interview can leave you knowing someone’s ambitions but little about their character. John Cunningham and Chris Hanley explore what to look for when…
What 2026’s BDM Summit Taught Us About Rent Roll Growth
A sold-out room, six very different speakers and one shared focus: rent roll growth. The 2026 BDM Summit looked beyond simply generating more leads to…
Dom Thurbon’s challenge to turn conference ideas into action
Data centres leapfrog offices and warehouses as $18.3bn construction pipeline takes shape
New research shows the building category that includes data centres has overtaken traditional commercial construction categories, with NSW and Victoria attracting the bulk of investment…
Why the agents who double down now will win the recovery
Charles Tarbey draws on fifty years of real estate experience to argue that tough markets demand doubling down rather than…
Buyer demand fell but buyers’ agents’ revenue didn’t budge
New index data shows 76% of buyers' agents have shifted to fixed fees, a structural…
How to build a single property website with ChatGPT
I gave ChatGPT 51 property photos and one prompt. Twenty-eight minutes later it handed back…
We’ve been fixing the wrong things in property management
A Kolmeo-commissioned survey analysed by Kantar found no consistent link between retention and the factors…
Bass Persuades. So does Stevie Wonder.
What a Facebook offer swarm means for the agent on the other side of the…
Shorts
The chatbot era is dead (and your AI is ready for a real job)
Samantha McLean opened Transform XIV by calling time on typing questions into ChatGPT, then showed…
The property ad that chats back
OpenAI is testing ads you can talk to – and a cordless drill shows us…
Who does your customer want to become?
Use verified property features and real customer questions to explore aspirations and write more relevant…
Will AI finally kill cold calling?
A call between two AI assistants raises a better prospecting question: who would actually welcome…
REA’s CTO explains why faster AI needs better workflows
REA Group CTO Steve Maidment explains why AI-driven productivity gains only matter if they flow…
Can you teach trust? John Cunningham on hiring good people
That’s so 2025 (and what to ask AI for instead)
The chatbot era is dead (and your AI is ready for a real job)
Why good people stay – Andrew McCann on culture and the panic hire
When no one’s watching – Stavros Ambatzidis on giving back to your community
What buyers and vendors actually want from property marketing
Elite Retreat
20 – 23 May 2028
Nusa Dua, Bali
Elite Agent
EA Masters 2026
Tue 3 Nov 2026
London
The Property Academy
NAR NXT, The REALTOR Experience 2026
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New Orleans, LA
National Association of REALTORS
REIWA WA Awards for Excellence
Wed 11 Nov 2026
Perth, WA
Real Estate Institute of Western Australia
REIWA Christmas Cocktail Party
Thu 3 Dec 2026
Perth, WA
Real Estate Institute of Western Australia
