INDUSTRY NEWSNEWS

Live digital signboards come to real estate

Innovative new outdoor advertising solution, Cody Live, has launched the first live digital StoryBoards for the real estate market, and are looking to shift the way Australians sell their properties.

Cody Live was founded by sign guru Pierce Cody, formerly CODY Outdoor, now APN Outdoor. Cody Live StoryBoards are the first signage for real estate that operate with cutting-edge wireless technology, meaning that displays can be updated anytime, and anywhere externally.

The high-quality and stylish display units allow sellers to showcase an unlimited amount of interactive content including high-resolution images, floor plans and video, something which has never been possible until now. The StoryBoards are also three times brighter than any ultra high-definition television, massively attracting the attention of passers-by.

No longer the domain of the corporate office, CEO and Executive Director, Pierce Cody, explains that the StoryBoards are a huge step for real estate marketing. He says, “Cody Live digital StoryBoards are the newest trend in the technology migration from print to digital. It’s a natural evolution. They give vendors and agents added choice and greater control on how their property can be best presented in the marketplace.

Cody Live offers a range of freestanding and wall mounted units for residential homes and commercial property. The sleek, slimline design of the StoryBoards mean that they can be mounted on any surface, from hills and uneven ground, to fences and brick walls.

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